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StoryBrand for Coaches: The Customer Is the Hero Masterclass
A Free Masterclass for Coaches Who Want Their Content to Do the Selling for Them. We delve into:
A Simple 5-Step System to Attract Clients Consistently — even without a big audience, paid ads, or constant posting.
The #1 Marketing Mistake That’s Blocking Your Growth — and the 10-minute fix that instantly makes your message connect and convert.
A Repeatable Framework That Scales Your Coaching Business — turning your ideas into income without adding hours.




You’re a coach, consultant, or course creator, and you’ve been hustling hard, but something’s just not clicking. You know you’re meant for bigger things, but you’re feeling stuck, overwhelmed, or unsure of what steps to take next. Sound familiar?
You’re posting all the time and still not getting clients.
Your competitors snatching up all your business.
You've dropped a ton of money on a website that’s not getting you new customers.
You’re working hard but not making the money you should be.
Your content keeps getting ignored in a crowded feed.
You've resorted to gimmicks or high-pressure tactics.
Your message feels muddy and you don’t know how to fix it.
It’s starting to make you question whether your marketing will ever work.
They’re tired of chasing clients, algorithm stress, inconsistent income.
They’re wondering, “What am I missing?”
You’re not alone. And it’s not your fault.
Here’s the truth:
Most of the advice out there is generic, outdated, or made for a different type of business.
That’s why I created the StoryBrand for Coaches: The Customer Is the Hero Masterclass — a masterclass that finally shows coaches like you exactly how to go from guessing what to say online to confidently sharing a clear message that attracts clients and grows your coaching business, in a way that feels aligned, repeatable, and actually works.
Say what you do clearly so people finally understand the value of your coaching.
Create content that connects fast instead of getting ignored or scrolled past.
Turn followers into paying clients without sales calls or complicated funnels.
Use a simple message everywhere—posts, videos, emails, DMs—without overthinking.
Stand out in a crowded market even if you don’t have a huge following.
Build a message strong enough to grow a six-figure coaching business.

You want clear content that converts your followers into paying clients.

You want to spend less time on marketing while making more.

You want to finally start serving more clients and stop selling.
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No gimmicks, no big following, just clarity and messaging that converts.

How to fix your messaging before another social media post falls flat.

Turning your ideas into income without adding hours.
Clarify Your Message - A simple message people immediately understand.
Create Content That Converts - Words that turn followers into clients.
Use Your Core Script - One message you can use everywhere.


StoryBrand for Coaches: The Customer Is the Hero Masterclass will be the most valuable 90 minutes you spend on your business all year.
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If you’re anything like the thousands of coaches I’ve worked with over the past eight years, you’re tired of wasting time on social media marketing that doesn’t work. You’ve tried everything, but your bottom line just isn’t budging. It’s so aggravating!
Or maybe you’re new to the coaching world (welcome!) and while you know you need social media marketing, your budget is small and you haven’t a clue where to invest those dollars. “Overwhelmed,” feels like an understatement.
Can I tell you a secret—one many “experts” would rather you not know? If your potential customers don’t understand what you’re selling, it doesn’t matter how much time you spend on your social media, how big your marketing budget is, or what you spend it on.
What does matter? How you respond to the question, “What does your coaching do? What transformation do you provide” And if your answer confuses or bores people, you’re losing sales.
I created StoryBrand for Coaches: The Customer Is the Hero Masterclass to solve that problem. You’ll learn exactly how to talk about your coaching services in a way that captures your clients’ attention and compels them to buy.
You know how to help people transform. My job is helping you get the clients who need you.
Great coaches don’t fail because they lack skill—they fail because people don’t understand what they do. This workshop fixes that.
That’s effective marketing, and you deserve it.







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